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Max Sparrow wants to shake up the Aussie online furniture market

April 1, 2013

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The intriguingly named Max Sparrow is a new independent company started by some seasoned furniture lovers to cater to time-poor, tech-savvy, 20, 30, and 40-somethings looking for something different and tired of what’s currently being offered in Australia. The catch is you have to wait 2-to-3 months for great pieces at great prices.

Max-Sparrow_Styled_American-Contemporary
Max groups/selects product that will fit together and style well, making it easy for customers to put a room together

The brand clearly has a sense of humour. The website is full of it and written in the first person by ‘Max’. A spokesman told me: “Max knows and loves furniture, he’s spent his life travelling the world searching for it. He knows that everyone uses the internet for everything these days and that traditional retail models mean that products are more expensive than they should be. Online is the easy way to shop and get the best price.

“Max knew that people would wait for the ‘perfect piece’ if it was the right price. He’s linked up customers with perfect pieces by cutting the middlemen out and going direct to the manufacturers โ€“ so the product is shipped direct to the client’s door. The only sacrifice they have to make for a high quality product at a great price is waiting 8-to-12 weeks.”

These pictures show just a selection from the brand’s American Contemporary range. What do you think?

Max-Sparrow_Sofa_American-Contemporary-Rolled-Arm

Max claims to sell very high quality product with a lot of high quality images available to browse (more than 14,000 of more than 340 products) making it easier to buy online. They also claim to offer furniture unlike anything already available in Australia at a very good price point.

“Max intends to grow into new product categories such as lighting, rugs, and other homewares,” said the spokesman. “Also into outdoor, sofa beds, leather products and has plans to take his range overseas.”

Max Sparrow delivers Australia wide with a 7-day money back guarantee for piece of mind.

So, could YOU wait 2-to-3 months in this impatient world of ours?

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The renovation of this 80s beach shack @camillo_ho The renovation of this 80s beach shack @camillo_house is a work of art and while almost every surface was updated, the decision to keep the original slate floor was genius if you ask us. 

Owner @clarehillier__ says: "With its purple, pink, red and brown tones, the slate was the starting point for our interior palette."

Come and check out the before and afters via link in bio now and read the reno story. It's a real beauty.

And you can book it for your next holiday too!

Blair Smith Architecture @kateshanasy

#slatefloor #slatefloors #80shouse #80sbeauty #camillohouse #interiorsblog #interiorsblogger #interiorsaddict #theinteriorsaddict #jenbishop #realreno #holidayhousesofinstagram #morningtonpeninsulahomes #morningtonpeninsula #morningtonpeninsulasmallbusiness #blairgowrie #blairgowriebeach #airbnbstyle
Me and my boys ๐Ÿ’— Me and my boys ๐Ÿ’—
Just a couple of dorks who've been friends for thr Just a couple of dorks who've been friends for three decades going out for a child-free dinner ๐Ÿ’“๐Ÿ˜
Excuse me while I die of a cute attack ๐Ÿฅฐ @damia Excuse me while I die of a cute attack ๐Ÿฅฐ @damianfrancis 

This doesn't happen often these days!
Hello friends! Just thought I'd say hi. Two weeks Hello friends! Just thought I'd say hi. Two weeks since leaving hospital and I'm doing much better than I expected to be at this early stage. A long recovery road ahead but making progress in how much I can move my arm and although I drag myself through some days non-stop yawning, others I can go for a little walk or out for lunch before collapsing on the couch! I can now tie my own hair back and put on a real bra which is very exciting ๐Ÿคฃ Having my bestie here to help us with the boys, drive me places and just be brilliant positive company is the best thing I could have asked for not to mention the many Dinner Ladies vouchers from friends! Thanks for all your kind messages, cards, flowers, gifts and offers of help โค๏ธ
I definitely feel like a statistic now but hoping I definitely feel like a statistic now but hoping to raise some awareness off the back of my misfortune (and also very lucky escape).

@newsouthwaleshealth have just put out this warning about a rise in serious bacterial infections. iGAS (invasive group A streptococcus) is what caused my necrotising fasciitis and sepsis.

Apparently there's similar happening in VIC too.

It's extremely rare but very serious nonetheless so please have a read and be aware of symptoms. I've linked to the article from a button via my link in bio.

#interiorsaddict #jenbishop #necrotisingfasciitis #groupastrep #groupastreptococcus #sepsis
While new technologies continue to shape the inter While new technologies continue to shape the interior design scene, one that has been getting a fair bit of traction of late isย marble-look porcelain. A cheaper alternative to natural stone, the latest printed porcelain tile technology makes it difficult to distinguish from the real thing.

Founded by husband and wife duo Anton and Rita Bourtsev, Sydneyโ€™s @kaolintiles has a unique offering in this space with over 100 different marble-look tile designs in small and large formats.

More via link in bio now.

#porcelain #porcelaintile #porcelaintiles #largeformattiles #largeformattile #marblelooktiles #bathroomtrends2023 #interiorsaddict #theinteriorsaddict #heartyourhome #realrenovations #goldsink #brasssink #jenbishop #kaolin #kaolintiles #interiorsblog #interiorsblogger
Promise this is the last wretched hospital photo I Promise this is the last wretched hospital photo I'll post and I hope to be home and with my lippie back on by Monday. You know it's serious when I'm lipstick free, right?!

This was about a week ago in intensive care. And although my arm is still bloody sore I'm now on a normal ward and no longer attached to any drips, drains or a catheter. I've come a long way.

This has been the most physical and mental challenge of my life but I'm through the worst. I kept my arm. The doctors saved my life.

I cannot say it enough times. If you're worried about your health, don't hang around. Things can change so quickly. 

A huge thanks to my amazing husband @damianfrancis We've had the hardest year yet and our marriage has never been stronger, even if my rings did get cut off my finger in hospital ๐Ÿ˜œ

As great of a job as he is doing at home with the kids, I cannot wait to get home now. Countdown is on to a new year and a fresh start.

And I can't say enough just how overwhelmingly grateful I am to all the medical professionals involved in my care, from the @healthdirectaus nurse who sent me to Emergency to the exceptional surgeons, doctors, nurses and support staff.

Happy New Year, everyone. Remember you never know what's around the corner and this is not a dress rehearsal!

And huge thank you for all your kindness here. Has been amazing while stuck in bed.

Xxx

For those who missed it, I was unlucky enough to get necrotising fasciitis. You'll have to Google it.
The unluckiest girl or the luckiest? Day 6 in int The unluckiest girl or the luckiest?

Day 6 in intensive care after suddenly coming down with a very serious necrotising fasciitis in my elbow on Sunday. Four operations later (with more to come) I'm out of the woods, alive and have my arm. But I won't be going home until after Christmas. Also picked up a bonus bit of pneumonia to keep things interesting.

I won't lie. This has been super super hard but I feel extremely lucky nonetheless. Have come across some exceptional surgeons, anaesthetists, doctors and nurses who have been incredibly kind at my most vulnerable as well as great at their jobs. I'm really grateful. Huge thank you to my amazing husband who is holding down the fort with the help and cooking of our wonderful friends. And to friends who check in, send love, flowers, snacks and sushi, I will never forget it.

Of course I will be sad tomorrow but my boys can visit and we will have another Christmas next month.

I'll leave you with this. Never ever ignore those health niggles. @healthdirectaus is always a great starting point.

Wishing you all a merry Christmas and will enjoy everyone else's celebrations on here with only a hint of bitterness ๐Ÿ˜‰

PS. Does this win the most unflattering photo of me ever published? I think so! No lippy for a WEEK.
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About Jen Bishop

Jen Bishop is our owner and publisher and an experienced journalist and editor. Interiors Addict has been her full-time job for more than 8 years. She is married to Damian and mum to Sebastian and Charlie.

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Comments

  1. AvatarMaria Misailidis says

    April 1, 2013 at 10:18 pm

    Brilliant Max Sparrow! Just been looking through the website – just what we all need, a bit of luxe without the price tag, shipping isn’t much either!

    • AvatarMax Sparrow says

      April 2, 2013 at 1:15 pm

      Thanks for the kind comments Maria. Happy Shopping!

  2. AvatarAnne Maree Snare says

    April 3, 2013 at 7:36 am

    Wow thx for the info, Max Saprrow looks so fresh and exciting. Prepared to wait if the quality is good. Even if I order from a store in Sydney I have had to wait up to 3 months for some special pieces so really its no different.

  3. AvatarJo says

    April 20, 2013 at 5:25 pm

    Just found that Max Sparrow is in fact owned by Coco Republic- this is the Trade mark info:
    MAX SPARROW with trademark number 1531841 was lodged on 17/12/2012 and has a status of Indexing Approved . The applicant/owner of the trademark is registered as Saveba Pty Ltd (ACN: 002728985). Business names for this company include BEDDERS, BEDDERS SOFA BED & BED CENTRE, BLUEPRINT DESIGN SCHOOL, BOURKE ROAD LIQUIDATIONS, COASTAL COLLECTION, COASTAL REPUBLIC, COCO COASTAL, COCO REPUBLIC, COCO REPUBLIC OUTDOOR, EXPRESS FURNITURE RENTAL, FULLY FURNISHED, FURNITURE FOR FILM, QUALITY RENTALS, REPUBLIC FURNITURE, ROOMSMART, SOFASMART, THE FIX HUB, TOWN & COUNTRY LIVING, WORKSHOP TUESDAYS.
    http://www.ipaustralia.com.au/applicant/saveba-pty-ltd/trademarks/1531841/
    probably should have published the ‘ spokesman’s name!

    • AvatarJen Bishop says

      April 20, 2013 at 5:30 pm

      This is news to me Jo (great detective work, by the way!) and I wasn’t trying to deceive anyone. Had I known that I would have written that. The spokesman was the PR contact for the company. Thanks for letting me know, but does it matter?

      • AvatarJo says

        April 20, 2013 at 5:42 pm

        No problem – I love your website and thought your readers might like to know. who is behind the name Max Sparrow, especially as there is no mention in any of the Max Sparrow blogs or PR!
        PS: I missed my calling :-))

        • AvatarJen Bishop says

          April 20, 2013 at 5:44 pm

          You put me to shame! Very interesting to find out! So glad you love the site, thanks! ๐Ÿ™‚

          • AvatarMax Sparrow says

            April 23, 2013 at 3:53 pm

            Hi Jo, Thanks for your interest in Max Sparrow. It’s no secret that some of the same directors of Coco Republic are involved with the Max Sparrow brand. However, in response to your comment, Max Sparrow was originally registered to Saveba Pty Ltd, The two companies now operate independently.
            Hope this clarifies your findings and we look forward to seeing you on the maxsparrow site again soon!.

  4. AvatarLucy says

    April 22, 2013 at 9:55 pm

    I love this store. I purchased my first max sparrow piece today!
    I work for Ninemsn and would love to see how we can evangelise this brand to the enthusiastic home decorators on Ninemsn homes hub, http://www.homes.ninemsn.com.au.
    Pin me Max Sparrow ๐Ÿ™‚

    • AvatarMax Sparrow says

      April 23, 2013 at 3:55 pm

      Hi Lucy, pinning you now… Congrats on the purchase and thanks for your support.!

    • Avataramanda says

      June 24, 2013 at 10:11 am

      Lucy, so have you recieved your max sparrow piece?
      I’m thinking of purchasing but more than a little apprehensive purchasing a lounge/chairs I haven’t tried out.

  5. AvatarShane says

    September 29, 2013 at 8:07 pm

    I suppose what they’re selling is unique. It’s the Caracole range. It only became unique to Coco in Australia when they decided to retail those products for less than other Australian businesses could buy them wholesale.

  6. AvatarChristine says

    December 23, 2013 at 6:27 pm

    After reading your comments I decided to purchase a sofa and an arm chair from Max Sparrow. It was delivered several days ago after 11 weeks of waiting. The delivery time did not bother me, I don’t mind waiting for the right piece of furniture that I will hopefully enjoy for many years to come. The service we received was outstanding. Any questions were answered within minutes. But the best of all are the products. Comfortable, stylish and of high quality. They definitely exceeded my expectations considering the very reasonable price. So my advise: if you find something that you like don’t hesitate to buy it. Quality, service and price are fantastic !

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