This very popular post has been updated for 2020.
Launched in 2013, I Love Linen started as just bed linen and has expanded to include table linen, homewares, towels and more. When it comes to your bedroom textiles, you’ll find pure cotton and linen, organic bamboo, kantha quilts, cushions, mattress toppers and more. We love the mix of plains and patterns, layering extras like pompom throws, valances and pillowcases, and all great quality and at very reasonable prices. “We strongly believe in continuing the tradition of supporting artisan woven textiles, and are proud to share this beautiful and affordable curated range direct to your home,” says the brand’s creative director Lauren Roe.
Whether you’re after on-trend crumpled plain linen or crisp, white, hotel style sheets, it’s a great one-stop-shop!
We also love their tagline: Lovely things for lovely people!
Launched in Melbourne in 2012, Kip&Co was founded by sisters Kate Heppell and Hayley Pannekoecke and best buddy Alex McCabe. Their bold designs and trademark giant tassel throws have become cult bestsellers and they do a great limited edition collaboration too! Collection after collection, year after year, we love this brand more and more.
What started as a bright, colourful bedding brand, quickly expanded into a vibrant lifestyle brand, as the girls brought their fun and stylish aesthetic to products for every corner of the home, and every member of the family. Now with a global following, Kip&Co continues to be inspired by the girls’ simple passion for interiors that are full of joy, laughter and the colour of life.
Aura Home is now a very established brand, sold online as well as in the likes of Myer. Founded in 2000 by Tracie Ellis, and inspired by years of global meandering, they design everything in Melbourne, and while we seen many trends come and go, they believe it’s their forward-looking approach that sets them apart. They’ve evolved from muted, earthy tones to extravagant colour, and then to subtle pastels. We think they have just the right amount of pattern and texture these days!
They’ve expanded to sell things such as rugs, ceramics, towels and more, and now have a beautiful concept store in Malvern too. I’m a fan of their ticking stripes and tie-closure Maison quilt covers.
We just love Rachel Castle’s fun but sophisticated linen range, mastering mix and match and making bright colour acceptably grown up. You’re probably familiar with her spotty sheets, velvet penny round cushions and limited edition screen printed tea towels, which get snapped up and framed as affordable art. castle’s all about pops of colour and a bit of whimsy.
On the website you’ll also find beach towels, bags, sweatshirts, Rachel’s original artwork and prints and more. I have countless grey linen doona covers and my castle one is my fave. So much so I have now actually worn it out from years of washing and use!
Another great small Aussie linen brand for high quality, classic, muted linen. They believe in products that last, great customer service and only use European flax linen. Founder Nicolle Sullivan believes using beautiful things in our everyday life can make us feel happier. Agreed! They also sell table linen, throws, cushions, robes and more. Shipping is free on every order.
Just another plain linen brand? Maybe! But they get top marks for branding, packaging and colour choices! Great quality, great colours and free shipping worldwide.
Of course, no Australian linen roundup is complete without Sheridan! People will tell you how the sheets they received as a wedding gift are still going strong, decades on! And I find their sheets just feel amazing too! Cotton, silk, linen, plain, patterned, modern, classic, colourful, from 250 to 1200 threadcount and everything in between, they have it all! Founded in 1967, Sheridan is a household name synonymous with quality (you’ll find them in Qantas first class, no less). In recent years they’ve done some great collaborations too. I find it’s a great place to buy bed covers (or coverlets) which can be tricky to find in Australia.
“We’re proud to design prints that unexpectedly and expertly clash with one another,” says Sage x Clare’s designer Phoebe Bell. From Moroccan stars to statement animal prints, hand drawn florals, handmade embroidery and 1970’s inspired colours and textures, this brand is one for the maximalists. Expert at the mix and match, we love how the brand’s sheet sets, quilt covers and cushions create a playful Bohemian vibe in the bedroom.
Not the first place you’d expect to find fabulous bed linen but we like to think of it as a hidden gem. From florals to checks, plain and abstract designs, the line-up is strong but the prices are reasonable. For example, the 100% linen duvet cover below is priced at $200 which is a steal in our books! With waffle blankets, down duvet covers, pillows and more available, it really is a one-stop bedding shop.
The creation of Brisbane-based twin sisters Brook Gossen and Mandie McPherson, More Than Ever is one of the newest brands on the Aussie bed linen scene. Brimming with colour and playful prints, the 100 per cent cotton line features a range of pieces that can be purchased separately to create a bespoke bedroom look. Also, the quilt covers are reversible meaning you get two looks for the price of one!
“More Than Ever came about through wanting our bedrooms to reflect our love of colours and patterns. We have created simple, playful bedding all designed to mix and match, as well as cushion covers and prints,” says Mandie.
Another clever purveyor of mix and match bed linen, Melbourne’s Sheet Society don’t believe in being forced to buy bed sheets in sets; all of its items are available for individual sale making the brand a great choice for a bespoke look. Specialising in bed sheets that are trend-driven in terms of colours, designs and fabrics, the brand’s core products are made from luxurious long-stable Eden Cotton and French flax Eve linen but there’s boucle, corduroy and waffle options too. Invisible zips, extra wide elastic, a deep pillow fold and a folded top edge are all standard features.
Believing that simply updating your pillow slips can give your room a makeover on a budget, the Pillowslip Store is a unique player in the Aussie bedding market; it literally sells pillow slips, and they’re king size so you won’t get that annoying gap between your pillows! Sold separately so you can mix and match, the stylish Brisbane based brand is the perfect stop for those wanting a simple bedroom update.
This VIC-based brand do luxury linen “without the la di da” and pride themselves on keeping it real! “We are not your typical linen brand and we don’t get all fancy pants on our customers, we just want to give them the best night’s sleep, night after night,” says founder Nikki Cap. They specialise in only 100% linen. “Quite simply, it’s damn good!”
We hope you found this list useful. Please let us know who you’d add!