I have an exciting new project to share with you today and I’ll be sharing it with you from start to finish over the next few weeks! A few months ago, I was approached by Judith Webster, who had just bought an investment property on Sydney’s Northern Beaches, to help her style and decorate it and share the process with my readers.
I loved the idea of course, but with a wedding to organise and not actually being a stylist or interior designer, I thought I decided to pass this project on to my friend Emma Blomfield at Nest Designs, knowing what a great job she’d do. One of you will get the chance to win a weekend away at the apartment once it’s finished! Sound good? Yes, I thought so!
Work has just begun, with a a thorough clearout and paint job and plans for a new kitchen and flooring. Today I’m sharing Emma’s moodboards for each room with you.
Judith, who first met me when she came to my blogging course at the Australian Writers Centre in Sydney, said: “Earlier this year I bought a two-bedroom apartment at Palm Beach. It is in a small, resort style complex that was developed about 10 years ago for holiday stays. It’s right in the heart of Palm Beach with the beach, restaurants, boutiques and ferry all within walking distance.
“I was very excited about the apartment. But my problem was how to decorate it and to spruce it up after 10 years of heavy usage. It was worn and tired and needed a total refurnish to make it attractive and do justice to the gorgeous locale. I wanted the apartment to look fantastic, reflect the holiday vibe, and for the furnishing to be stylish and able to stand up to the wear and tear of the holiday rental market.
“My problem was that I didn’t trust my own skills at being able to pull it off. In my mind I had 20 odd beach styles going on. I needed help fast. Then I had a lightbulb moment. Could Jen help? Would she be interested in having free rein to style an apartment in Palm Beach? Would it be something her readers would be interested in? Would they like to see the transformation? And for being part of the journey would one reader like a free weekend at the apartment once it was finished?
“Luckily for me Jen was interested, but with a wedding to organise and a blog to write she very wisely put me on to a friend of hers, Emma Blomfield of Nest Designs to help. And so here we are. Emma has created some wonderful moodboards as a starting point for this collaboration.”
Work kicked off this month when the tenants moved out and the next few weeks will be full on until the big reveal in late September! I think you’ll agree Emma’s done a great job with the moodboards and sourcing some fab furniture and homewares, all the while keep the practical side of a rental apartment in mind.
I look forward to sharing more with you in the coming weeks! Contact Nest Designs for info on where to buy any of the products on these moodboards. You can make a booking for the apartment already here.