Believing thereย weren’tย enough stores that provided colourful & unique homewares that strayed away from theย conventional, childhood friends Josh Giuliani and Si Canty launched their own online boutique, Urbanana.
Calling St Kilda home, it was very important to โThe Urbanana Boysโ to have a personable brand that stocked a myriad of products from their local area and beyond.
โWe frequented the Greville St Market and found out about locals that made unique and colourful products in the area,โ explains Josh. โSi actually knows Sarah Hankinson, who is an already established illustrator based in Windsor so we got her on board. From there we searched the internet for the coolest homewares we could find from Europe and America to complete the initial range.โ
Their product range canโt be summed up in a sentence, spanning the homewares spectrum from Hawaiian skulls to soy candles, but for Josh and Si thatโs the exact point. For them, they see their products as an avenue for self-expression, and therefore pride themselves on supplying unique homewares where people can celebrate their individuality in all aspects of life.
โThat’s why we love what we do,โ says Josh. โIt’s because we have that desire to be different and break the mould. We think our unique homewares give our customers the opportunity to stand out, and add some individuality to their home.โ
For โThe Urbanana Boysโ everything goes back to their mantra to โSeek Urbanananess,โ which is all about having fun, enjoying life and craving uniqueness, and for those that shop at Urbanana theyโll definitely find that mantra to be true!
Urbanana is offering Interiors Addicts 10% off everything using the promo code ADDICT.