Havingย always beenย entrepreneurial, Kim Peirce gave herself a somewhat out-of-the-box 40thย birthday present, the opportunity to leaveย herย corporate roleย andย launch her ownย business: Babescrub.
“I had five months off to get my mind right and hang out with myย children,” explains Kim. “After my self-inducedย sabbatical, my energy levels were back and ready to fire and Iย launched four businesses in six months to see what would stick. Two suckedย and two stuck! I sold one, ditched two, and focused on Babescrub where I had the most fun blending my creative side with my business mind.”
A skincare brand with a difference, Babescrub’sย productsย areย developed using the finest natural and organicย ingredients, and areย all aboutย feeling good in the skin youโre in and taking time out to treat yourself!ย “Weโve kept the range simple with three key lines. There’s ourย naturalย bodyscrubsย — a selection of three dry body scrubs that exfoliate skin and leave you feeling silky smooth; our natural body soufflรฉs,ย which are a rich,ย hydrating body creams; and our organic hand and basin line, whichย include our charcoal hand wash, our be radย body wash and our wildย hand cream.”
With their products not onlyย smelling and feeling great, but looking good too, the products get a big tick from us; becauseย as interiors lovers and bathroom perfectionists, we know how important packaging is! “Our product packaging is where we can really have some fun,” explains Kim. “Weย donโt conform to the common beauty industry norms by having cookie cutter branding. Each range of product packaging is designed as a reflection of what we feel is inside theย bottle. For us, packaging is asย important as theย beautiful formulas we develop.”
Ourย favourite has toย be theย hand and basin line, whichย features the typography of some very talented collaborators. “Weโve been lucky enough to work with many artists in our short history, it is one of the things I like the most about the creative process is working with others to realise your creativeย visions. Weโve worked with theย delightful Kerrie Hess for a limited edition Motherโs Day body scrub while ourย typography used on our current range is by blogger andย letterer Jasmine Dowling.”
