Located in Melbourne’s Prahran, Naked Chicks is a strikingly original concept in food retail design. Offering healthy fast food created with local, organic produce (think free range chickens and pesticide-free veggies), the company wanted their shop fit-out to reflect this.
“The interior concept took its cues from Australian farm sheds and rural shelters and the idea of sitting under a verandah in a rural setting as twilight sets in,” says Peter Kennon of P-E-K STUDIO, the architectural and design practice that created the space.
Floating above the interior is a custom lighting installation designed to evoke the feeling of dusk. “We were trying to conjure that moment at sunset when the stars become visible but it is not yet dark,” says Peter. “A green rectangular tile is laid in a chevron pattern with copper trim detailing to complement the business’ branding also,” says Peter.
Tasmanian timber lines the interior walls and is also used in the design of the large, central, rectangular share table and bench seating. “A disused concrete trough was salvaged and serves as a hand washbasin for customers too,” says Peter.
Serving only organic free range chicken and fruit and vegetables, Naked Chicks brings idyllic rural charm to the city in more ways than one.