Yesterday I attended the first birthday celebration event for online furniture store Zanui in Sydney, where Shaynna Blaze was special guest.
It really doesn’t seem a whole 12 months since I was at Zanui’s launch event! The vast warehouse-style space of Simmer on the Bay in Sydney was decked out in products available to buy on the site, all beautifully styled. Guests included media and suppliers, as well as X-Factor winner Samantha-Jade Gibbs and Guy Sebastian’s wife Jules, both of whose homes have recently been furnished by Zanui with a little styling help from my good friend Emma Blomfield at Nest Designs (pictured with Shaynna and I in the photo above).
In the last year, co-founder Dean Kelly says Zanui has reduced the number of lines it stocks, preferring to concentrate on less and more quality brands. He stressed Zanui was not a discount site but a premium furniture and homewares destination. He said the business would be investing in more marketing this year, as well as more content and how-to advice for customers on the website.